Stockroom: All Local Menswear

among a huge wave of international brands that have been storming our local fashion market, stockroom appeared like a tiny oasis; especially for boys who love modern and hip look. stockroom is composed by a group of youths who shares a high passion in fashion and retail. these boys realized that so many good works of local brands have gotten buried because most people tend to pick other well-known global brands that seemingly possess a better quality. hence in order to bring back people's faith in the goodness of local brands, stockroom is born by featuring boys’ fashion needs, ranging from clothes, pants, shoes, belts, bags, wallets, pouches, and many more. living up to its title, the boutique is built like an old wooden garage that got redesigned to establish a vintage and minimalist theme.

up to this day, more than 20 local brands have proudly displayed their products here. some of the names are already familiar; such as pot meets pop, AYE! denim, monkeycatfish, nordhenbasic, or jackhammer. stockroom carefully filters the brand selections with several criteria, one of them would be the brand at least has existed for over a year with decent reputation. this way they could analyze the products’ qualities to satisfy their customers. oh, a vast majority of products here are dominated with leather materials. so if you’re one with a great liking to grunge or rock n roll style this would be a perfect spot to visit!

digging deeper inside you’ll find a side wall filled with a wide array of outerwears that is comprised of sweater, flannel shirts, up to jeans. most of the products here simply highlighted neutral colors, so its easier to pair them up with basically anything. black, khaki, denim, or dark blue, you name it. you may also find baseball tees, beanies, even pomade hair gel to improve your look instantly. last but not least, one’s appearance won’t be complete without the cherry on top: shoes! yup, a bunch of popular local shoe brands dont want to miss the chance to showcase their gorgeous products here as well. so take your time to pick up some cool releases made from leather to suede materials from zevin, chevalier, sagara fine shoes, or ftale footwear. theyre handmade and only available in limited stock. furthermore, this concept store loves to collaborate with many brands, so there might be a chance to find a limited product of your favorite local brand here that's specially designed and available only at stockroom.

(photos by: hardiman widjaseno)

Stockroom Trade & Dishes

Belle Point, Jl Kemang Selatan 8 no. 55A

Jakarta 12730

Phone: 021 719 0393

Opening hours: 12.00 – 22.00

Price: Rp 85.000 – Rp 1.750.000

Twitter: @StockroomJKT